Why every Valley PR pro should attend this year’s Publicity Summit in one simple (OK, it’s a bit long) paragraph

Ahem.

This event successfully defies the stereotype that media people and public relations people can’t get along. Here, connections are made, explanations are given, networking takes place. We will hear about the ever-changing media landscape and how it affects editorial vision and decisions regarding content. We will share information on what makes an ordinary pitch an effective one and know the rules of whom to contact, when to contact them, and what to pitch to them. During and after the Summit, journalists maintain their vital roles as independent makers of decisions regarding coverage, but they do so having informed PR practitioners of their and their media outlets’ story-pitch policies and preferences. Likewise, PR professionals learn of the challenges facing media and the frameworks in which they respond best to story pitches – or decline them. Now, to get to the Valley Publicity Summit’s Eventbrite page with registration info and signup, click here.

Journos, PR pros gather for 16th year at Valley Publicity Summit, Sept. 28, 2019

Registration is open! Back again for its 16th year — the Valley Publicity Summit, Presented by SPJ, returns Saturday, Sept. 28, 2019, to Barrett, the Honors College, at Arizona State University in Tempe. A lot happens in a year: journalists’ assignments and PR professionals’ client lists keep changing. PR pros: Be a part of what’s become the greatest Saturday morning in Valley media-PR relations, with discussions and “speed pitching” sessions to learn how to best pitch local media, Register and get more info here.

Here’s a partial list of media professionals expected to join us at this year’s Valley Publicity Summit, as of Aug. 6:

Greg Barr, editor-in-chief, Phoenix Business Journal
Natasha Beal, Owner/Publisher of Eculeus Group Publishing (Community Newspapers in the North Valley)  
Christy Bricks, Executive Producer, Cronkite News
Jennifer Jones, Senior Content Coordinator, Arizona’s Family
Debra Krol, Freelance Writer, Environment/Science/Tourism/Native Issues

Leah LeMoine, managing editor, PHOENIX magazine
Tyson Milanovich, Senior Executive Producer – Morning News, Arizona’s Family
George Obi, Executive Producer, FOX10 Phoenix
Andy Ramirez, Senior Real-Time Editor, ABC15 Jimmy Rhoades,  senior correspondent, The List

Ed Roth, AZTV, Executive Producer, The Daily Mix,
Wayne Schutsky, Managing Editor, Scottsdale Progress
Colleen Sparks, Editor, North Central News
Diane Faith Wright, News Producer, ABC15



We will list more participating journalists as they are secured. NOTE: While every effort is made to ensure the participation of journalists who have agreed to be part of this year’s Summit, circumstances beyond SPJ’s control may result in changes to the list of participating journalists. We will make sincere efforts to keep the list of participating journalists current.

Journalists interested in participating may inquire with Sherry Butler, sbutler@slbcom.com.

ONA Phoenix’s first event: Meet and greet, March 29

The very first event of the #ONAPhoenix group is happening this week! Group organizers want to bring people together to have some drinks and share ideas for this #ONALocal group. And no, you don’t have to be an ONA member to attend. The event is open-ended and casual – drop by and head out when you’d like.

The following message about an exciting upcoming event was sent to us from Lauren Aguirre of the new Phoenix group of the Online News Association (onaphx@gmail.com):

“It’s a casual meet and greet in downtown Phoenix. The goal is to bring people who are interested in being involved with the group together face-to-face for the first time. It’s a chance to meet other journalists just as excited as you are about ONA Phoenix. I hope all of you can make it. As the founder and organizer of ONA Phoenix, I would love to meet you in person.”

ONA Phoenix Meet and Greet Mixer

Friday, March 29

6 to 9 p.m.

The Churchill (901 N. 1st Street, Phoenix)

Check out the event on Facebook and MeetUp

Get Schooled: Covering Education Like A Pro, March 2

We’re passing on this announcement from the Arizona Latino Media Association:

“The Arizona Latino Media Association and the Education Writers Association are teaming up to present ‘Get Schooled: Covering Education Like A Pro,’ an informative conference for journalists and communicators on key education topics that frequently make headlines, including:

  • Charters and School Choice
  • Teacher Activism
  • Mental Health, Social Emotional Learning and Schools

“9 a.m. – 2:30 p.m., Saturday, March 2, 2019, in the First Amendment Forum at Arizona State University’s Walter Cronkite School of Journalism and Mass Communication, 555 N. Central Ave., Phoenix.

“Panelists, including education journalists and experts, will share their insights and best practices for covering education issues and producing compelling stories. Among the panelists are:

  • Kathy Hoffman, Arizona State Superintendent of Public Instruction
  • Arianna Prothero, Staff Writer, Education Week
  • Justin Price, Data Reporter, The Arizona Republic
  • Marisol Garcia, Vice President, Arizona Education Association
  • Dale Russakoff, freelance writer and author of The Prize, a book about Mark Zuckerberg’s $100 million gift to the Newark, New Jersey, schools
  • Dr. Sofia B. Pertuz, Senior Advisor, Campus and Diversity & Inclusion, Jed Foundation
  • Janine Menard, Chair, Arizona School Counselors Association
  • Matt Beienburg, Director of Education Policy, Goldwater Institute

“”he conference is free and includes a light breakfast and lunch. RSVP at https://bit.ly/2UH398K

ACES boot camp, ‘Fundamentals in Editing,’ Feb. 28 in Phoenix

Marina Cinami, Communications Coordinator, ACES: The Society for Editing (https://aceseditors.org/), asked us to pass on this message to our chapter members:

“It’s time to step up your editing game with ACES: The Society for Editing’s boot camp on Fundamentals in Editing.

“ACES is the nation’s leading organization of editing professionals, educators, and students. We set standards of excellence and give a voice to editors in journalism, government, business, and beyond through top-notch training, networking, and career opportunities.

“Our next boot camp is coming up, it’s near you, and registration is open! Check out the details:

“Fundamentals in Editing

  • When: 8 a.m. – 5 p.m., Thursday, Feb. 28
  • Where: Fairfield Inn & Suites, Midtown Phoenix, 2520 N. Central Ave., Phoenix, AZ 85004
  • How much: $150 for members. $200 for nonmembers.
  • Presenters: Teresa Schmedding and Merrill Perlman

“What you’ll learn

1. Why editing is important (and how to convince your bosses). 
2. Grammar and punctuation basics. 
3. Commonly confused and misused words. 
4. Elements of proofreading. 
5. Clarity: smoothing out dense or garbled prose and streamlining copy. 
6. Accuracy: checking facts and sources, ensuring charts/graphics are correct, identifying and filling in missing information. 
7. Headlines: writing clear, informative display type in print and online (including SEO). 
8. Style: why you need a style guide.

“If you’re an editor or edit as part of your job, ACES’ Editing Boot Camps will help you perfect your skills. Have questions? Contact us at info@aceseditors.org.

Register here. You won’t want to miss it!”


Journalist Law School, June 5-8, Loyola Law School, Los Angeles


Brian M. Costello, associate director of marketing and communications at the Loyola Law School, Los Angeles, asked us to post the following message:

“The Civil Justice Program at Loyola Law School, Los Angeles will host its 14th-annual Journalist Law School from Wednesday, June 5-Saturday, June 8, 2019 on its Frank Gehry-designed campus in downtown Los Angeles. The application deadline is Friday, Feb. 15, 2019. Apply or learn more at www.journalistlawschool.org.

Loyola Law School Logo

“The fellowship condenses core law-school subjects and break-out topics into a long weekend filled with courses taught by law professors, judges and prominent attorneys. Fellows have the opportunity to suggest and select sessions based on their areas of interest. This year, faculty planners expect to focus on issues related to scrutiny over presidential conduct, the intersection of technology and the law, and other legal topics frequently occupying news headlines. That’s in addition to such core classes as constitutional law, criminal law, civil justice, evidence and more.

“Journalists with at least three years of experience who cover the law in some fashion are encouraged to apply. Journalist fellows, who are competitively selected, receive a certificate of completion at the end of the four-day program. JLS alumni include about 500 reporters, editors and producers from a wide range of local, national and international news organizations.

“There is no cost to journalists to attend the fellowship. Instruction, lodging and most meals are included. The Journalist Law School will cover half of travel expenses up to $300. Fellows will be housed at the nearby Omni Los Angeles Hotel.

“Please see www.journalistlawschool.org for more information and to apply. If you have questions about the program, please let me know.

“Thanks, and happy holidays!”

 


Improving Disability Communications workshop at Cronkite School, Sept. 21

SPJ is pleased to let you know of the following opportunity to learn how to:

  • Identify relevant and important topics featuring Arizonans with disabilities,
  • Present original content across platforms in accessible ways,
  • Make decisions about language choices. and
  • Build bridges with the disability community at a free disability communications workshop.

NCDJ_logo_2018

This FREE workshop is designed for Arizona public relations specialists, local journalists, and public information officers. We have 60 spots available on a first-come, first-served basis.

Workshop hosted by:

Workshop details:

  • Lunch, snacks and beverages will be provided.
  • Participants are encouraged to bring a laptop.

Parking directions:

Parking will be available in the ASU visitor lot located on the southeast corner of Central and Fillmore. You’ll receive parking validation during the registration process.

Contact nicole.koester@asu.edu to arrange accommodations, such as ASL interpretation, large-print materials, or a seat near the projector screen.

Vigil for Annapolis shooting victims 8 p.m. Saturday, June 30, at Steele Indian School Park

Journalists and the public are invited to a vigil in honor of the victims of Thursday’s shooting at The Capital Gazette in Annapolis, Maryland. The vigil will be at 8 p.m. Saturday, June 30, at the joCapitalGazetteLogournalists’ memorial at Steele Indian School Park, 300 E. Indian School Road, Phoenix. Tim Eigo, president of the Valley of the Sun chapter of the Society of Professional Journalists, will give brief remarks. The chapter is organizing the vigil. The memorial is located in the park’s southwest area. Please spread the word. For more information on the vigil, please visit www.phoenixspj.org.

Enjoy a cold one at SPJ’s annual Summer Solstice Soiree and 5 minutes of elections, June 21

No need to despair the Phoenix heat on the longest day of the year — because it provides a great reason to enjoy an ice cold brew! Once again our Summer Solstice Soiree (aptly named for a chapter called Valley of the Sun) expresses our thanks to our members and all Valley journalists. It’s 5:30 to 8 p.m. Thursday, June 21, in the cool Brewer’s Den at SunUp Brewing (once again, aptly named for a chapter called Valley of the Sun) at 322 E. Camelback Road, a short walk from the Central Avenue/Camelback Road light rail station in uptown Phoenix.

All Valley media people are invited and admission is free. Appetizers are on us; the beers (or non-alcoholic beverages) are on you.

At this event the chapter will also take about five minutes to hold its annual elections for chapter officers for a one-year term from July 1, 2018, to June 30, 2019. Chapter members on hand will vote.

Details and RSVP are on our Facebook event page: https://www.facebook.com/events/445265395933630/

Questions? Email phoenixspj@cox.net.

SPJ members invited to AAJA’s ice cream fundraiser at Sweet Republic, June 6

Our chapter members have been invited by the Arizona chapter of the AAJA (Asian American Journalists Association) for a cool, refreshing fundraiser: with ice cream! It’s a fundraiser for the organization’s journalism programs and scholarships, including J-Camp training for high school students and sending college students to the organization’s annual convention.

Thirty percent of all ice cream sales at Sweet Republic Ice Cream, 6054 N. 16th St. (at Bethany Home Road) from 5:30 to 9:30 p.m. Wednesday, June 6, go to the cause. Details, RSVP here.

So put a smile on your face by joining fellow Valley media people in enjoying the sweet treats and helping out a dedicated media professionals’ organization.