Hear from some local professionals who not only thought about switching communications careers, but then did it. Join the Phoenix chapter of the Public Relations Society of America and the Valley of the Sun chapter of the Society of Professional Journalists in a virtual panel discussion about moving from journalism to public relations or public relations to journalism, titled “Switching Seats.”
Join us 6 to 7:30 p.m. (first hour panel discussion, last half hour audience questions) Wednesday, Sept. 23. Admission to this exploration of the PR-media relationship is free, but you must RSVP to this link:https://www.phoenixprsa.org/spjswitchingseats. You’ll receive instructions on entering the event.
Paul Atkinson, formerly of KPHO, KAET and KJZZ and public relations at ASU, today a freelance journalist
KJ Philp, formerly with Echo magazine and now at Visit Phoenix
Hayley Ringle, formerly with the Phoenix Business Journal and now at Digital Air Strike PR
Diane Smith, formerly with 3TV/Arizona’s Family and now at Pima Medical Institute
Amanda Ventura Zink. formerly with AZ Big Media and now at Waymo
Moderated by Mark Scarp, Valley of the Sun SPJ board member and faculty associate at the ASU Walter Cronkite School of Journalism and Mass Communication.
This event is presented to further explore the PR-media relationship in lieu of the 2020 Valley Publicity Summit, which the SPJ board regrettably canceled. Please join PRSA and us as we talk about constantly improving relations between journalists and public relations people as SPJ prepares to return to the Publicity Summit in fall 2021!
The COVID-19 pandemic is not only a threat to our nation’s health and welfare, but has also dealt major blows to the news industry. This has resulted in the laying off or furloughing of the very people our society is relying upon for factual, reliable information in these uncertain and stressful times. Those sidelined by these layoffs and furloughs worry about paying their bills, feeding and caring for their loved ones, and wonder about their futures in journalism. You can help those in need, right here, right now, today. SPJ, through the SPJ Foundation, has established a Journalists Emergency Fund, and has named April 30, 2020, as SPJ’s Day of Giving Back. As of 8 a.m. Arizona time May 1, more than $25,000 has been contributed. Please make a secure donation directly to this fund. It is managed by the SPJ Foundation, a 501(c)(3) charity; gifts to it are tax deductible. Journalists in need can apply for grants of up to $500 from the fund to help meet expenses, grants that do not have to be paid back. A committee of SPJ Foundation leaders and staff will review each application on a case-by-case basis — decisions will be made on a fast-track basis to insure that emergency money quickly gets to those who need it. Here is a list of donors and donation leaders, and more information about the fund.
You’re an SPJ member because you care about this profession. We know you want to support those who are doing so much to help everyone weather this extraordinary period in our lives. Please be generous in this effort to help our colleagues, many of whom are reporting on the very crisis that is also directly affecting their livelihoods. Again, the donation to the SPJ Foundation is tax-deductible. Click here to donate today, SPJ’s Day of Giving Back, April 30, 2020. From all of us at SPJ, a sincere and heartfelt thank you. — Your Valley of the Sun SPJ Chapter Board
The Arizona Association of Black Journalists in cooperation with the Society of Professional Journalists, will host a Facebook for Journalists training on Saturday, Feb. 29. The event is free and open to journalists, PR professionals and others in media – but requires a free registration.
Where: Arizona Charter Schools Association, 12439 N. 32nd Street, Phoenix
More info about the what is covered in the program: https://www.spj.org/facebook.asp The trainer will share products and tools – including Live, Groups and CrowdTangle – that help journalists leverage Facebook and Instagram for news gathering, storytelling and connecting with their followers.
The instructor will be Lynn Walsh (above), accomplished journalist and journalism leader. She is an Emmy award-winning freelance journalist who has worked in investigative, data and TV journalism at the national level as well as locally in California, Ohio, Texas and Florida. Based in San Diego, she is a past national president of the Society of Professional Journalists and the Project Manager at the Trusting News project, where she’s helping to rebuild trust between newsrooms and the public. #RealNews Here’s something Lynn has written about the topic: https://www.quillmag.com/2018/11/30/how-to-use-facebook-as-a-journalist/
Please share this event with your colleagues and other journalists/PR pros who might want to attend.
BE THERE Tuesday evening, Dec. 3, for the now-legendary Valley Media Holiday Mixer ’19, presented by your Valley of the Sun SPJ chapter. Valley media pros: Join your colleagues and your competitors 5:30 to 8 p.m. at Bliss/ReBAR, 901 N. Fourth St. (just south of Roosevelt Row) in downtown Phoenix. Celebrate on the heated and comfortable patio for free appetizers (drinks are on you) and some door prizes. Compared to the same-old, same-old office parties of the season, we promise this one will be the one you really wanted to attend. Details/RSVP here.
ASU’s Walter Cronkite School of Journalism and Mass Communication hosts The New York Times’David McCraw discussing “The Press, the President and the Future of the First Amendment,” 7 p.m. Monday, Sept. 23, at the school’s second-floor First Amendment Forum. Admission is free.
The First Amendment Forum of the Walter Cronkite School of Journalism and Mass Communication is at 555 N. Central Ave. (at Fillmore Street), Phoenix. Pay parking is available north of the Cronkite School building as well as on the north side of Fillmore Sand east of Central, and at parking meters on surrounding city streets.
This event successfully defies the stereotype that media people and public relations people can’t get along. Here, connections are made, explanations are given, networking takes place. We will hear about the ever-changing media landscape and how it affects editorial vision and decisions regarding content. We will share information on what makes an ordinary pitch an effective one and know the rules of whom to contact, when to contact them, and what to pitch to them. During and after the Summit, journalists maintain their vital roles as independent makers of decisions regarding coverage, but they do so having informed PR practitioners of their and their media outlets’ story-pitch policies and preferences. Likewise, PR professionals learn of the challenges facing media and the frameworks in which they respond best to story pitches – or decline them. Now, to get to the Valley Publicity Summit’s Eventbrite page with registration info and signup, click here.
Barrett, the Honors College, Arizona State University, Tempe
Registration is open! Back again for its 16th year — the Valley Publicity Summit, Presented by SPJ, returns Saturday, Sept. 28, 2019, to Barrett, the Honors College, at Arizona State University in Tempe. A lot happens in a year: journalists’ assignments and PR professionals’ client lists keep changing. PR pros: Be a part of what’s become the greatest Saturday morning in Valley media-PR relations, with discussions and “speed pitching” sessions to learn how to best pitch local media, Register and get more info here.
Here’s a list of media professionals expected to join us at this year’s Valley Publicity Summit, as of Sept. 25:
Greg Barr, editor-in-chief, Phoenix Business Journal Natasha Beal, owner/publisher of Eculeus Group Publishing (Deer Valley Times, North Tatum Times, North 32nd News, Scottsdale North News, Scottsdale Standard) Christy Bricks, executive producer, Cronkite News, KAET Arizona PBS
Michael Crowley, weekend assignment editor, KPNX 12News
We will list more participating journalists as they are secured.NOTE: While every effort is made to ensure the participation of journalists who have agreed to be part of this year’s Summit, circumstances beyond SPJ’s control may result in changes to the list of participating journalists. We will make sincere efforts to keep the list of participating journalists current. Journalists interested in participating may inquire with Sherry Butler, email@example.com
Our grateful appreciation is extended to our longtime Event Sponsor, Fingerpaint Marketing!
The very first event of the #ONAPhoenix group is happening this week! Group organizers want to bring people together to have some drinks and share ideas for this #ONALocal group. And no, you don’t have to be an ONA member to attend. The event is open-ended and casual – drop by and head out when you’d like.
The following message about an exciting upcoming event was sent to us from Lauren Aguirre of the new Phoenix group of the Online News Association (firstname.lastname@example.org):
“It’s a casual meet and greet in downtown Phoenix. The goal is to bring people who are interested in being involved with the group together face-to-face for the first time. It’s a chance to meet other journalists just as excited as you are about ONA Phoenix. I hope all of you can make it. As the founder and organizer of ONA Phoenix, I would love to meet you in person.”